WELCOME TO HEMFRID!
We are very happy to welcome you to our team! (scroll down for more info)
WELCOME TO HEMFRID!
We are very happy to welcome you to our team! Before we meet at the office, we would like to take the opportunity to introduce ourselves a little closer.
You get through the material by scrolling down.
You can leave and return at any time.
We hope you are as happy as we are that you will soon start your new job with us at Hemfrid!

HEMFRID - WE ACT ON THE HOME SERVICE ARENA
We are the leading player on the home service arena. This arena is all about taking care of peoples’ homes, by supporting and helping people with products and services that simplifies their lives and liberate time.
The home service arena is based on trust. People literally hand over the keys to their homes. With trust comes responsibility, expectations and accountability. It’s within this arena we constantly evolve our business, based on our customers’ needs and wants.
WE ARE ON A JOURNEY!
For 26 years we’ve supported Swedish homes with our services.
We’ve grown, expanded our business and is now a large company with thousands of Hemfridare. Together we make a difference in peoples’ lives, making everyday life easier and improving quality of life.
But the market is changing. Society is changing. Peoples’ needs and wants are changing. If we are to continue our growth with the highest level of quality we need to change too. That’s why we evolve our brand.
And create a Hemfrid not only fit for today, but for the years to come.
This is a change we want to lead. Because it’s in our genes to always look forward and breaking new ground.

HEMFRIDS HISTORY
Hemfrid was founded in 1996 by Monica Lindstedt. It was when she found herself in the middle of her career with four children at home including a husband who worked a lot that she realized that the situation was unsustainable. Not only for herself, but also for many other families in her vicinity. That's when she decided to start Hemfrid.

HEMFRID TODAY

Change of CEO
Cecilia Tosting starts as new CEO for Hemfrid and she´s now working hard to bring the company against new goals and heights for the future.

New ownership
Investment company Fidelio enters as a new majority owner of Hemfrid. With this, an exciting journey towards the future and new GOALS starts! Read more HERE

2022
Over 2300 employees and proud to be Sweden's largest company in private home cleaning. Hemfrid works hard to be the industry's best employer. With awards such as Best Managed Companies, Digital Workplace Awards, Mästar Gazell and Career Company of the Year, we feel proud and happy to continue building Hemfrid.

2023
Hemfrid grows with the new acquisition of Städarna and Maries Puts & Städ.
OUR BRAND PURPOSE - WE UNLOCK PEOPLES QUALITY OF LIFE
For customers we exist to unlock their quality of life, creating ease of mind and making everyday life easier.
For employees’ we unlock their quality of life by healthy working conditions and the possibility to grow – as individuals and within society.
For society we unlock the quality of life by our dedicated focus on sustainability and the positive changes our business model brings to society at large.

OUR BRAND PROMISE - EASY ACCESS TO FIRST-CLASS HOME SERVICE


WE ARE ONE TEAM
That’s the truth. From CEO to Gardener. From IT-manager to movers. From marketeers to cleaners. No matter what you do, or what position you have, we are ONE TEAM.
GUIDING PRINCIPLES
Our Guiding Principles leads the way in everything we do. The Guiding Principles are born from what our target groups value in a homes service partner. Simply put, they are the blue-print we need to act on in order to reach our position. Our keys of success.

#1 WE ACT PROFESSIONALLY
We are all about trust; Earn trust, keeping trust and gaining trust.
We have knowledge and experience from over 25 years in the business.
We aim to always deliver the highest quality possible.
As a major player we set standards for the whole arena, we don’t follow.
We are meticulous and leaves nothing to chance, and done wrong we fix it.
We are team players. We act with passion and a just-do-it attitude.

#2 WE TAKE RESPONSIBILITY
We keep what we promise - always.
We take responsibility for our employees, their craft and their growth - our most valuable resource.
We are a force in society that leads the way in our area of business. Giving more people a chance for personal growth.
We focus on sustainability with minimum impact on people and planet, f.e following the UN Global Climate goals.

#3 WE STRIVE FOR SIMPLICITY
Because consumers expects it, wants it and look for it. Easy booking, easy management and easy to get help.
We innovate and challenge to always be the frontrunner in the business.
We reduce friction by technology, making the relationship with Hemfrid as friction-free as possible.
We believe in efficiency with quality, because efficiency is good for us and our customers.
THIS IS HOW OUR CUSTOMERS SHOULD FEEL WHEN CHOOSING HEMFRID
- You feel safe as a customer knowing that we take responsibility.
- It is easy to be a customer at Hemfrid.
- We deliver a first-class professional service.

OUR SERVICES
Here at Hemfrid, approx. 200 employees work in our various offices and over 2,300 colleagues out in the field. We all work towards a common goal, which is to deliver a "First-Class Home Service".
Operations is divided into six different Business Units.

BU Recurring Cleaning
Recurring Cleaning (85%) consists of our large established cleaning business that we are probably best known for, such as cleaning tasks and window cleaning. We refine and further develop these operations continuously. For us, it is important to be at the forefront in order to continue to be the market leader.
Our customers have the opportunity to buy our services in various forms, where subscriptions (weekly cleaning) with an associated time bank (comparable to a flex account) are most common. This means that the customer pays a fixed amount each month for the hours we have agreed for each cleaning occasion. With a subscription, the customer gets a slightly lower price than if he were to pay for the cleaning on an ongoing hourly basis. In addition to this, we also offer weekly cleaning on ongoing contracts as well as special contracts via companies.

BU One time cleaning
Cleaning tasks such as deep/moving cleaning and window cleaning can also be purchased as one-time services. These are delivered by a separate organization and its employees.
BU Gardening
Hemfrid Gardening is currently only available in the Stockholm area, it can be purchased both as one-time service or as a subscription. We help with, among other things, cutting grass, clearing flower beds, pruning trees, raking leaves, weeding and general maintenance. No question is too difficult, we have specially trained staff who can handle most things.

BU B2B
We help other companies with office cleaning and housing cooperatives (BRF) with, among other things, stair cleaning.
BU Moving
In addition to moving services, we offer packing assistance if you are moving within or between Stockholm, Gothenburg, Västerås or Malmö and the surrounding area. We collect what you no longer need and drive to recycling or second hand.

BU Handyman
We offer several different types of services within simple craft help. Setting up curtain rails and curtain rods, assembling furniture up/down, setting up hooks, shelves, paintings, TV mounts, picking up and putting away garden furniture, trampolines, mobile pavilions, inflatable pools etc.
OUR SUPPORT TEAMS
At our head office in Stockholm, you will find our support teams that are ready to support you in your work in the best possible way. Here you will find some brief information about what they can help you with:

PLANNING
The planning function is responsible for Hemfrid's strategy regarding schedule optimization and develops and implements best practice for schedule methodology for all services.

OPERATIONAL EXCELLENCE
Runs projects and initiatives within Operations with the aim of developing and streamlining Operations.

CUSTOMER EXCELLENCE
A support function that, with the customer in focus, develops training, education and best practice to ensure that we continuously deliver a high quality standard to our customers. Our Customer Service and Claims Support are also in this function.

IT
Supports all users with computers, phones and different accounts. Manages our networks & internet access.
Administrates and develops our customer relationship management system (Salesforce), our mobile apps and our website.
Provides project management and support for Agile workflows.

PEOPLE EXPERIENCE
Focus area: The employee journey at Hemfrid and all the touch points that affect the employee experience with us at Hemfrid.
Core areas of expertise: HR processes, recruitment, candidate experience & Employer Branding.

MARKETING
The marketing function is responsible for all marketing efforts towards the customer, both existing and potentially new. This means communication, digital interactions e.g. via social media, the app and the web.

FINANCE
We handle a wide range of activities from basic accounting to providing support for strategic decisions, including;
Management and administration of income, costs, invoices and cash flow.
Financial statements and reports. Financial planning, budgeting and follow-up. Business/investment analysis and control. Tax management including RUT. Wages & benefits.
OUR DIFFERENT ROLES WITHIN OPERATIONS

Operational Manager (OM)
Recurring cleaning is divided into 4 areas and each area is led by an Operational Manager. Depending on size, OM has 3-5 teams consisting of Area Managers, Service Team, Field Lied, Field Sales Representatives and Hemfridare (cleaners).
Field Sales Representatives (FSR)
Our FSR reports to OM but belong to the respective region where they work. They carry out personal or digital customer visits. They do this to ensure that we get the right conditions to deliver the best quality, as well as ensure that the customer's expectations will be met.
Area Manager (AM)
Our Area Managers are responsible for ensuring that the service in the area is of high quality and that customers receive the best possible customer service. Each team consisting of 3-5 AMs has a Senior AM (SAM) who, in addition to regular AM tasks, supports his AM colleagues in the daily work, has personnel responsibility for the team's Field Leads, participates in projects, handles local tasks, etc.
Field Lead (FL)
The Field Lead role helps the Area Manager by being present out in the field. The Field Lead coaches the cleaners (Hemfridare) out in the field and ensures that everyone has the right knowledge to maintain high quality in the delivery. They work with introduction and training of new employees as well as follow-up and further training of existing staff. Field Lead reports to Senior Area Manager.

Service Team (ST)
The service team role primarily handles replacement assignments (vikarieuppdrag) and initial start-up cleanings. They also perform our additional services such as oven cleaning & refrigerator cleaning and hold key meetings.
Hemfridare (HF)
Our every day service heroes is our cleaners that we call Hemfridare in our company.

Other business units (BU)
Other Business Units have other roles instead of Area Managers. (apart from One-Time) They usually have one or a couple of Service Delivery Managers (SDM) who report to the Business Unit Manager (BUM). Other specialist roles are Key Account Manager (KAM) Customer Success Agent (CSA) and Gardening Specialist (GS).

SUSTAINABILITY @HEMFRID
We want to continue to be pioneers and develop both ourselves and the industry. Therefore, sustainability is a central and business-related issue for us. Offering services with a social and environmental responsibility – that is what the services of the future are in the home. In our sustainability work, we start from four strategic areas:
- For the customer - create a simpler and more sustainable everyday life.
- For employees - create opportunities to develop.
- For society - actively contribute to an open and more dynamic labor market.
- For the environment - actively reduce our environmental impact.
OUR CLEANING DETERGENTS
Many cleaning products are not only harmful to the environment but also to the person who uses the products on a daily basis. We wanted to make as little impact as possible on the environment and create a safer use for our employees. That's why we came up with our own cleaning detergents.

OUR OFFICES
Hemfrid has 6 local offices. Scattered across the country from Stockholm down to Malmö. Hemfrid's head office is located at Rosenlundsgatan 40 in Stockholm in the building called Tobaksmonopolet, here we are neighbors with Södra station's commuter train station and a short walk from Mariatorget subway station.

OUR BENEFITS
Personal Development
A good introduction is important to get into both work and culture. We offer all our employees development within their roles both at the start of employment and continuously during the employment period.
Health Care
Hemfrid encourages all employees to be active and therefore offers wellness grants and discounted prices at selected gym chains. The size of the allowance is SEK 2,000 per calendar year and you have the right to use it from your first day of employment. Feel free to ask your immediate manager for more information about this.
Employee Discount
We want to simplify everyday life for our employees as well, so we offer everyone who works with us a 15% discount on all our services.
Ask your manager more about this when you're on site if you're interested in getting subscription cleaning, want help with your next move or need one of our other services.

Just for fun
We work actively to create a culture of job satisfaction where everyone contributes. We believe that creates commitment! We do this through sports events, that we celebrate success and draw attention to hard work, social activities, competitions of various kinds, after work, team meetings, office meetings, summer parties, shared breakfasts and also completely everyday things like taking time for coffee with a colleague.
YOUR INTRODUCTION
Before you start with us, your immediate manager will send you our induction schedule. Your manager will go through the entire schedule on your first day at work. You will be able to do both digital self-studies and sit next to your "Buddy" to get into the tasks as quickly as possible.

FIRST DAY @WORK!
Dress code
We do not have a special dress code. You can wear the clothes that you feel comfortable with. In our offices, however, we have ongoing customer visits, so we therefore want you to be comfortably but respectably dressed.
Computer and mobile
During your first day you will receive a laptop and for some positions we also offer a mobile phone.
At the same time, you get help in getting all the systems you need to get started in your new job up and running.
Working hours
We value having an office where we can meet and work together. By physically meeting, we believe we get to know each other better and build a stronger corporate culture.
A working week is about 40 hours a week and your working hours vary depending on the position you have. If you work within Operations as an Area Manager, you start at 07.00, for example. The most common working hours for our support departments are 08.00-17.00.

Parking
All our offices are centrally located and it can therefore sometimes be difficult to find parking as we ourselves do not have any parking spaces available for private cars. We therefore recommend that you travel by municipal transport if you can. 😊
Lunch
Many of our employees bring their own lunch box and eat it in our kitchens. There are also many different restaurants close to our offices for those of you who want to eat out or buy something to take with you to the office.
Meeting place
On the first day, you are warmly welcome to our reception in the office where you will work. Your new manager will meet you there and then show you around and make sure you arrive in order.